Hi guys, above is my little intro. Hope you enjoy! Anyone else not like hearing the sound of their voice recorded? Or is that just me?
Why am I an expert?
- Proficient in using WordPress and all social platforms
- Have done analytics for TheFashionablyBroke, Cynthia Rowley, and DeNada (all have large followings on social)
- Content creation for DeNada and Cynthia Rowley (made a social calendar for DeNada)
- Created content and a social media calendar for the D.C. salon, Karma by Erwin Gomez
- In tune to social media trends
- Contributed blog posts for CollegeFashionista for three years
- Accounts linked here:


Why am I a subject area expert?
While most of my experience blogging and in social media management has been in the fashion industry, I wanted to expand on something else I felt passionate about: feminism and political activism. This is something I never had the chance to write about before and I am grateful to have been able to have the platform to do so. Feminism to me is about choice. There is still a stigma to identifying as a feminist, maybe not here at G.W., but it does exist.
I felt conflicted because I’ve worked in an industry that helps perpetuate unattainable standards of beauty, but it’s still an industry I want to work in. I wanted to demonstrate that just because I’m interested in fashion and beauty doesn’t mean I’m not a feminist. While I agree that the standards of beauty perpetuated by the media are unattainable, I still feel that you can enjoy typically “feminine” things such as fashion and doing your makeup. I’ve written posts about body image, fitspo on Instagram and my own struggles with anorexia as well as street harassment in this blog. Some of these subjects are things I’ve never talked about, but I have definitely learned more from my research for this blog.
I shared with you my favorite documentary on feminism and body image, something I never realized was related. Here is the trailer below again.https://soundcloud.com/liz-lepore/social-media-final-assignment-2
I found this quote particularly poignant: “Girls get the message from very early on that what’s most important is how they look, that their value, their worth depends on that and boys get the message that this is what’s important about girls.” Here’s one of my favorite Ted Talks on the pressures women face to look “perfect.” My favorite line is when Cameron Russel says, “If you are ever wondering, if I have thinner thighs and shinier hair, will I be happier? You just need to meet a group of models because they have the thinnest thighs and the shiniest hair and the coolest clothes and they’re the most physically insecure women probably on the planet.”
I can say from personal experience, being thinner will not make you happier. Some of the darkest times in my life were when I was the thinnest. I wrote about that here as well as on this blog.
Part III: Trends to Know
I learned a lot about social media trends from my classmates. We tweeted every week. Here are some of my favorites:

I recently had to write in a cover letter what I thought about “Instagrammable foods.” No joke. Kristina’s article got me thinking about how a Starbucks drink blew up due to social media and that there was backlash from the baristas.

Emily helped me keep up with all of the recent controversy surrounding Uber. #deleteuber was trending and this article points to the darker side of social when our privacy is at risk.

Kyle’s tweet reflected on an episode of BlackMirror that we watched for class where people had chips inserted into their bodies to store all of their memories. This tweet shows that isn’t too far from reality, which frightens me.

Lauren’s tweet reflects something we’ve talked a lot about both in this class and my ethics class. In my opinion Facebook does have a responsibility to filter content.

This poll that Kyle tweeted helped me keep up with the latest trends in social. I was a bit surprised by the results but am guessing a large part of Bitmoji’s growth is the new snapchat feature that shows your Bitmoji when you chat someone on the app.
And now for some of my own tweets:
Having the responsibility to tweet every Sunday about social news really helped me stay on top of the current trends, which will help in a job situation because I’ll be in tune to the latest trends and will better be able to engage with followers.
Here are some of my tweets:

I had no idea you could make so much money from memes.

This point about social media causing anxiety and depression is reflected in the Miss Representation documentary as well.

Above is one of my favorite articles I’ve read about social. It’s funny but also a little disheartening. I’ve definitely become more politically active since this past election. See the full article here. I’ve seen increased politicization in many aspects of our culture including fashion (see Prabal Gurung’s feminist collection at NYFW here) and at the Oscars and the Superbowl to name a few.
Issues Facing Social Media:
Activism on social media is often critiqued as “slacktivism.” However, there have been numerous studies shown that support the value of promoting causes on social media. Personally, I have become much more engaged in activism on my social media channels under this new administration. For example, I posted a photograph of me holding a protest sign at the Women’s March, have retweeted Hillary Clinton, Planned Parenthood, and other causes and politicians who I support.
Here’s the study:
“The study, led by Pablo Barberá of New York University’s Center for Data Science and Sandra González-Bailón at the University of Pennsylvania’s Annenberg School for Communication, analyzed Twitter activity related to the 2011 Occupy movement and the 2013 Gezi Park protests. It found that those who were not directly involved in the live protests, including those who retweeted just once, create virtual content “at levels that are comparable to core participants.”
Read the full article here.
Also check out my photo below.

I don’t see activism on social media going anywhere anytime soon. More and more brands are becoming more up front with their political views, as seen in Prabal Gurung’s latest collection featuring T-shirts with slogans such as “The Future is Female” and “This is What a Feminist Looks Like.”
That’s all for now.
Best,
Liz





















